ANALISIS HUMAN INTEREST PADA PAMERAN FOTO KARYA MAHASISWA FAKULTAS ILMU KOMUNIKASI DAN BAHASA UBSI

Abstract

Journalistic photography is one of the categories in the art of photography. The expertise to produce journalistic photographic works is a demand for communication students who are in the Faculty of Communication Science and Language University of Bina Sarana Informatika. One of the assessments of their work is to exhibit journalistic photography. Human Interest is one of the values of news in journalism so that the human interest element becomes part of the value-taking process. The problem in this research is how is the human interest in the exhibition of photojournalism students Faculty of Communication and Language University Bina Sarana Informatika, using the semiotic analysis of Barthes? The study uses a descriptive qualitative method with data analysis techniques in the form of literature and documentation studies. The results showed that photojournalism was able to display the human interest element so that it became self-interest for the viewer. In addition, the photographs displayed have meaningful meaning and message in the community.